Aoyama Trading: November sales mixed as strong suits offset weak formalwear

Aoyama Trading Co., Ltd. announced its preliminary year-on-year sales figures for November 2025. For the business wear segment in November, total store sales were 90.5% of the previous year, while existing store sales were 97.9%. Customer numbers for existing stores reached 94.6%, and the average customer spend was 103.5%.

The company noted that suits performed strongly during November, but formal wear and ladies' wear experienced a sluggish trend.

Store count data shows "Yofuku-no-Aoyama" had 674 stores at the end of November, a decrease of one from October, and "SUIT SQUARE and others" had 50 stores, also a decrease of one.

For the fiscal half-year from April to September 2025, total store sales for the business wear segment were 94.2% year-on-year, with existing store sales at 96.2%. Customer numbers for existing stores were 92.7%, and the average customer spend was 103.8%.