Sanrio announces JPY15 bn share buyback plan

Sanrio Company announced a decision to repurchase its own shares, with a maximum of 3.3 million shares, representing 1.34% of outstanding shares (excluding treasury stock), and a total acquisition price not exceeding JPY15 billion. The buyback period is set from November 21, 2025, to February 10, 2026, with acquisitions to be made through market purchases on the Tokyo Stock Exchange.

The decision stems from Sanrio's strong financial performance, which has exceeded initial targets in its medium-term management plan, leading to an accumulation of surplus funds. The company believes its current share price is undervalued relative to its intrinsic worth, making this an opportune time to enhance corporate value through share repurchases.

As of September 30, 2025, Sanrio reported 245,305,912 outstanding shares (excluding treasury stock) and held 10,102,391 treasury shares. This buyback aligns with Sanrio's long-term vision to achieve a market capitalization of JPY5 trillion by March 2035, prioritizing strategic investments for growth while also committing to flexible shareholder returns, including a 30% or higher dividend payout ratio, and exploring M&A opportunities.