Lander Sports rebrands as Chengdu New Tianfu Culture

Lander Sports Development Co. (SZSE:000558) has officially changed its name to Chengdu New Tianfu Culture Tourism Development Co., Ltd., effective February 14, 2025. The company's stock abbreviation will change to Tianfu Wenlv. The stock code will remain unchanged. This strategic rebranding aligns with the company's "Pan-Culture, Tourism, and Sports" development strategy, emphasizing culture, tourism, and sports as core growth drivers. The company believes the change will improve brand recognition, better match the company's name with its business, and accelerate its transformation. The company has completed the relevant industrial and commercial registration and amended its articles of association accordingly.