Polaris Media Q2 profit falls on Swedish struggles

Polaris Media's Q2 2025 adjusted EBITDA fell to NOK 78 million, down NOK 10 million from last year, due to weaker Swedish operations despite strong Norwegian growth with digital user revenues up 17%.

The company will cut approximately 60 jobs in Sweden, targeting MSEK 45 in annual savings from Q4 2025, and increased its Stampen Media ownership to 100% in July.