Jindal Stainless launches India's largest stainless steel loyalty program

Jindal Stainless Limited (JSL) has launched 'JSL Saathi Pragati,' India's largest loyalty program for the stainless steel pipes & tubes (P&T) segment, effective December 1, 2025. This initiative aims to provide structured rewards, exclusive benefits, and a seamless digital experience to retailers and fabricators, while also promoting product authenticity across the market. Over 30,000 fabricators and retailers have already onboarded, reflecting strong market acceptance.

The program builds on the previously launched Jindal Saathi Seal, featuring a unique QR code on each JSL pipe and tube. Retailers and fabricators can scan this code via the JSL Saathi Pragati app (available on Android and iOS) to verify product authenticity, earn points on genuine purchases, and redeem them for benefits.

Beyond rewards, 'JSL Saathi Pragati' includes accidental life insurance for registered fabricators and offers access to skill development through Fabricator Training Programmes (FTPs) from the company's Stainless Academy initiative, aligning with Jindal Stainless’ commitment to social security and skill enhancement.