Wipro secures multi-year deal for Odido IT modernization

Wipro Limited will lead a full-scale modernization of Odido's digital and enterprise technology landscape, driven by its WEGA and WINGS AI delivery platforms, part of Wipro Intelligence. This initiative aims to improve customer engagement, boost productivity, and streamline operations, utilizing a self-funded model where productivity-driven savings are reinvested into new digital initiatives.

The engagement will also leverage Wipro's conversational AI chat solution to enhance responsiveness and resilience across Odido's technology ecosystem. Additionally, Wipro's experience-led studio model, powered by Designit, will integrate design with development and engineering teams to accelerate time to market and ensure high-quality digital experiences.

This deal reflects Wipro's ability to deliver strategic value through intelligent operations and agile development, positioning technology to boost businesses and prioritize customers. The company highlighted that this engagement underscores its commitment to delivering impactful solutions in a rapidly evolving business landscape.