TCS partners with NVIDIA to boost retail AI capabilities

Tata Consultancy Services (TCS) has announced a partnership with NVIDIA to embed NVIDIA AI Enterprise software into its retail products and solutions. This collaboration, disclosed on September 19, 2025, aims to help global retailers adopt next-generation AI capabilities more rapidly and cost-effectively, leveraging advanced AI, computer vision, and digital twin technologies.

TCS estimates that retailers using its solutions on an NVIDIA technology stack could potentially save up to 75% on operational costs compared to similar solutions. The enhanced platforms will provide actionable insights, intelligent automation, and real-time decision-making, covering areas like generative AI for hyper-personalized content, video analytics for inventory management, and AI-powered competitive pricing insights.

The integration includes accelerating TCS' GenAI aggregator platform, AI WisdomNext™, with NVIDIA AI Enterprise, and developing "Stores of the Future" powered by video analytics using NVIDIA Metropolis. Furthermore, TCS and NVIDIA are collaborating on Retail Simulation-as-a-Service, utilizing TCS Optumera™ and NVIDIA Omniverse libraries to simulate complex retail scenarios, with potential productivity improvements of 20% or more.