Star Shine Holdings dives into anime IP exhibition market with One Piece show

Star Shine Holdings Group Limited announced a voluntary business update, revealing a strategic partnership to diversify its operations into intellectual property (IP) business. A wholly-owned subsidiary has entered into an agreement with a PRC-incorporated entity to become a strategic participant in an exhibition featuring the renowned Japanese animation, One Piece. The exhibition is anticipated to run from late September 2025 to mid-January 2026 in the PRC.

Under the agreement, the subsidiary will provide financial support, while the cooperating entity will grant access to the One Piece IP and manage exhibition logistics. Both parties will share the revenue generated from the exhibition proceeds. This move aims to capitalize on the growing Japanese anime intellectual property market, valued at $13.90 bn in 2023 and projected to reach $20.38 bn by 2033.

The board believes this partnership will enhance the group's corporate image, elevate its market position, and provide a new revenue stream, ultimately benefiting the company and its shareholders. The initiative aligns with Japan's Intellectual Property Strategic Program 2025, which targets a $139.7 bn overseas market by 2033.