Newborn Town reports strong H1 2025 growth

Newborn Town Inc reported strong first-half 2025 results, with social networking revenue projected at RMB2,800-2,860 million, up 35.4% to 38.3% year-on-year driven by AI technology.

The company's innovative business segment showed even stronger growth, with expected revenue of RMB335-355 million representing a 65.0% to 74.9% increase from 2024, boosted by traffic monetization, social e-commerce, and niche games.

Monthly active users reached 33.85 million in Q2 2025, up 3.1% quarter-over-quarter.